KEYNOTE SPEAKER BIO | BILL MCKENDRY
Bill McKendry is the founder and chief creative officer at Grand Haven-based BrandHaven, which he launched in 2018 after heading Hanon McKendry, being vice chairman and chief creative officer of JDA Worldwide, serving at Tracy-Locke/BBDO | Denver, co-founding Compass College of Film + Media, and winning over 1,200 national and international awards in advertising and marketing. Bill is also founder of the nonprofit organization Do More Good® and author of a best selling book by the same name. He was inducted into the American Advertising Federation’s (AAF) National Hall of Achievement for his cause work.
He is the keynote speaker at this year’s First Priority Banquet after spearheading efforts to bring Jesus to the Super Bowl earlier this year. He Gets Us is a $150+ million dollar campaign to raise the respect and relevance of Jesus in our culture and it has been hitting TV, billboard and digital airways since March of 2022 under Bill’s leadership. He Gets Us became the most talked about advertiser in this year’s Super Bowl, which has helped the campaign to reach a 70%+ national awareness level after just 1 year in the market.
Bill will share with us what it means to be a “media missionary” and to reach our culture for Christ in a media saturated world.